Strategy to Gain Users on Smartphones: the Battle is On Going!

As WeChat will offer more to users in the months to come, competition is  fierce and enlarging. Last year, we already talked about Viber, Skype, Facebook Messenger, Whatsapp, Line, and KakaoTalk.

In April Facebook Home was launched to keep users on Facebook and have them spending the same time on the social network.

Orange launched a better version of its app called Libon: now you can share pictures, and send voice messages.

renren app

RenRen is a Chinese social network similar to Facebook but declining: see the social sharing ranking of February 2013. The firm also launched Tongxueshuo, a  messaging app competing with WeChat but not targetting exactly the same people. WeChat is the best messaging app today and also a great marketing tool.



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