WeChat, the messaging and social app made by Tencent, is expanding strongly abroad. According to our latest data, this phenomenon will make the application to reach 400 million a dozen days before our forecast.
According to the feedback of users, the application is very easy to use and fun. Only 6% of our sample of international users where aware the application is Chinese. Telling them the Chinese origins, about half of the users are surprised and tell us it is hard to believe. It appears the application is changing the state of mind of people outside China. Yes, China is a country of innovation, more than ever!